Course info

Course name, Best Practices for Graduate Program Website

Center for Excellence in Teaching and Learning for Student Success Type of course Program Director Series


About the course

Upcoming Classes

No classes scheduled

Description

This workshop will help program directors (1) better understand the elements of effective websites, (2) critically evaluate their own program websites to determine how they can better reach their target audiences, (3) learn about design strategies that will enhance the effectiveness of their program’s website, and (4) edit existing content and build new content to enhance search engine optimization for their site.

Facilitators: Anna Gaugert, University Marketing Director Chris Grulke, Director of Communications Analytics Linda Coutant, Senior Writer, University Communications

Objectives

  • Assess your program’s website and identify changes that will enhance its effectiveness.
  • Create and implement a plan to update your program’s website.
  • Understand and apply the elements of search engine optimization to your website.

Prerequisites

  • Must be a program director or designee to attend this workshop

Administrators

  • Crystal Weisner

Please contact a course administrator for additional information.